The Lapidary

The Lapidary

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Why brand matters now more than ever for web3

December 6th, 2022
I’m not someone who’s super tech-savvy. In fact, I used to refer to myself as an analog girl in a digital world. Last year I fell down the web3 rabbit hole. I felt a lot of pressure to learn everything about crypto, blockchain, the metaverse. But now I know that my lack of detailed technical knowledge is part of what makes me a great strategist for web3 brands. I hope this will inspire other web2 brand strategists and marketers to learn more about the space - as well as inspire more web3 native orgs to take a chance on hiring more people who don’t necessarily speak their language.
Publisher Avatar Alexa Lombardo
Alexa Lombardo

A Guide to the Best Web3 Writing for the Attention Starved

June 19th, 2022
When Mirror launched Writing NFTs on Optimism I was excited -- I wanted to support friends and ideological fellow travelers but didn’t know where to start!
Publisher Avatar The Lapidary
The Lapidary

Community Sybil Resistance

August 24th, 2021
A typical problem with NFT sales is bad actors quickly buy up many editions with the intention to resell them at a markup price. We saw this with the CryptoNewYorkers drop.
Publisher Avatar indreams.eth
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Culture in Progress: Building On-Chain Social Capital

December 1st, 2021
Crypto, Culture, and Society members recently joined a session by web3 polymath Ameer Carter, aka Sirsu, to explore how social capital operates. Using real-world models of collective action and examples of web3 projects that bridge the gaps between social, cultural, and economic capital, he advanced a compelling argument for using blockchain technologies toward attribution of creative works to their creators. Below is a recap and response from our community.
Publisher Avatar Crypto, Culture, & Society Journal
Crypto, Culture, & Society Journal

Reprint || The Next Media Business: Talent, Reputation and Lessons from Record Labels

May 24th, 2022
This piece was originally published on May 28, 2020.
Publisher Avatar Dark Star
Dark Star

Games and blockchain

May 17th, 2022
Preface: Usually, for my blog posts, I just write stream-of-consciousness rambles, and don’t even bother proofreading. This is different - this is the first time I actually put in some effort. Why? To celebrate Mirror launching Writing NFTs on Optimism. I have no idea why anyone would buy NFTs for this post, but if you do: 100% of the proceeds will be directed straight to the Gitcoin multi-sig for public goods funding. I’d love to hear feedback - should I repeat this for my older posts, and future posts?

Context Disruption

May 23rd, 2022
One working definition of a bull market: it’s whenever we’re celebrating assholes.
Publisher Avatar david phelps (🐮,🐮)(😈,😇)
david phelps (🐮,🐮)(😈,😇)

Like → Share → Collect

May 25th, 2022
The following essay is a homage to collecting enabled by web3. It is a living document, minted as a collectible Writing NFT. By collecting it, you encourage me to keep refining and elaborating these views, which will be updated here.
Publisher Avatar Graeme
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zkSNARKs vs zkSTARKs: a primer

January 18th, 2022
Trying out a longer form article this time to allow a deeper dive into some areas of blockchain research. There are a lot of articles on zero knowledge proofs, and a lot of research papers on SNARKs or STARKs, but very little bridging the intermediate gap.
Publisher Avatar pseudotheos
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DAOs, Tokens, and Goodhart's Forest

October 6th, 2021
Tokens are incredibly powerful incentive mechanisms, and power corrupts. Welcome to this multi-part series, in which we’ll explore why tokens are so powerful, how things can go awry, and what can be done about it.
Publisher Avatar spengrah
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Co-ownership as a web3 social primitive

November 13th, 2021
A fundamental premise of web3 is ownership. But ownership isn’t just a technical or financial shift, it’s a shift in how we connect with one another.
Publisher Avatar Chase Chapman
Chase Chapman